Greenstar Social Marketing joins hands with Pfizer Pakistan (Oct 26 2011)
Karachi, October 26, 2011: In an effort to address the alarming population problem in the country, Greenstar Social Marketing has joined hands with Pfizer Pakistan to offer birth spacing solution to its valuable customers. Today, the renowned social marketing organization starts reaching out to women with Depo-Provera, a Pfizer product. Greenstar Social Marketing initiates this project with the help of their strong private healthcare network as they also offer door to door counseling relating to birth spacing and family planning. To commence the project, about 250,000 units are being marketed to both rural and urban audiences by Greenstar.
Greenstar’s chief operating officer Mr. Chris Conrad said, “There is a great lack of information and awareness about family planning and birth control. We need to ensure that we not only raise the levels of awareness in both urban and rural settings but also offer solutions and services to the community where family planning is inaccessible. This project is just a stride in that direction.”
Pharmaceutical companies provide healthcare treatments and options, Pfizer Pakistan having the availability of a family planning solution in their portfolio, has consciously made an effort to collaborate, “Healthcare professionals, community service organizations and pharmaceutical companies have to come forward and collaborate for programs in public interest. Population control is one of the key challenges of our country and we are pleased to work with Greenstar on this initiative,” says Country Manager Pfizer Pakistan, Mr. Abdul Majeed.
According to UNDP, Pakistan is the 6th most populous country in the world with an estimated population of 180 million people. The country faces multifarious challenges due to a huge population burden. There are, however, no holistic interventions aimed at targeting birth control and family planning. Local NGOs in the social sector and particularly the role of Lady Health Workers make a valuable contribution to community development and, more specifically, to improve coverage of communities with reproductive health services.
About Greenstar Social Marketing:
Greenstar Social Marketing Pakistan (originally called “Social Marketing Pakistan”) was established by Population Services International (PSI) USA in 1991 as a nonprofit devoted to improving quality of life among low-income people. A non-governmental organization, Greenstar works through the private sector and with the Government of Pakistan, empowering healthier choices and improving access to affordable, high-quality health products and services.
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Pfizer Pakistan donating pneumococcal conjugate vaccine (Oct 14 2011)
Karachi, October 14, 2011: As part of its corporate responsibility initiatives, Pfizer Pakistan is donating doses of its pneumococcal conjugate vaccine to health-based not-for-profit organizations.
These organizations expressed their interest to Pfizer to reach out to communities who don’t have access to this vaccine and are playing a key role in spreading awareness for pneumococcal disease. The NGOs will be receiving specified doses of the vaccine by the end of October 2011 with the aim to vaccinate underprivileged children through their health centers spread across the country. “Pfizer has been active in raising awareness levels for this disease, and now we have made this contribution which shows Pfizer’s commitment to the communities we operate in,” said Abdul Majeed, Country Manager, Pfizer Pakistan.
Access to medicine and treatments is one of Pfizer’s key goals, public service and disease awareness plays a vital role in achieving this objective but at the same time, to the underprivileged families affordability often times is a hurdle to prevention. Ahmer Ashraf, Head of Public Affairs said “Pfizer has engaged in a number of awareness activities around Invasive Pneumococcal Disease and particularly, pneumonia, in the last year. The vaccine will be administered to children from mostly the rural backgrounds, in the coming months, as per the community service plans of these NGOs.”
Many underprivileged children do not have access to the vaccine as it is not yet available in the Expanded Program for Immunization (EPI) in Pakistan, which is a government run program.
Pfizer Pakistan has historically made contributions in the area of corporate responsibility as it remains committed to doing business responsibly and hopes to continue such initiatives in the future as well.
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Prevenar 13 Receives 2011 Prix Galien USA Award (Sep 29 2011)
New York,
September 29, 2011:
The Galien Foundation has honored Pfizer with the 2011 Prix Galien Award for
Best Pharmaceutical Agent for Prevenar 13 – Pfizer’s vaccine for the prevention
of Pneumonia in infants and young children.
Pneumonia is
the biggest killer of children worldwide. In Pakistan alone, pneumonia related
complications take lives of more than 70,000 children every year. Dr Emilio
Emini, Chief Scientific Officer, Vaccine Research, accepted the award on the
company’s behalf. Prevenar 13 is among the most complex biologics ever
developed, and is central to the worldwide public health efforts to control this
infectious disease. Presented in New York, the Prix Galien award is considered
among the industry’s highest accolades. The recipients are adjudged by a
committee that includes seven Nobel Laureates in medicine and is led by Nobel
Peace Prize-winner Elie Wiesel.
Pfizer plans
to launch the campaign for adult indication of Prevenar 13 in the coming months
after approval is granted by the Food and Drug Authority (FDA) in the USA.
About Prix Galien USA:
The Prix
Galien Award recognizes, and is considered the industry’s highest accolade,
equivalent to the Nobel Prize. Prix Galien was first established in 1970 by
French pharmacist Roland Mehl and was inaugurated in the United States in
September 2007. Website:
www.galienfoundation.orgg
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Leading Vaccines Experts Convene at Asia Pneumococcal Disease Conference to discuss the Impact of Vaccination (Jun 19 2011)
Kuala Lampur, June 19, 2011: Ten years following the introduction of the
first pneumococcal conjugate vaccine (PCV), leading global public health experts
convened in Kuala Lumpur for the Asia Pneumococcal Disease (PD) Conference
organized by Pfizer in collaboration with the Malaysian Pediatric Association
from June 18-19, 2011.
PD is the leading vaccine-preventable cause of death in young children
worldwide. Where PCVs are not routinely used, it is not uncommon for doctors to
treat infants and young children suffering with pneumococcal bacteremia,
meningitis and pneumonia. It also is not uncommon for physicians to err on the
side of aggressively treating any potential case of PD including undertaking
multiple diagnostic tests and administering advanced antibiotics because they
know the serious toll that PD could exact on their young patients.
“With the introduction of the 7-valent first generation pneumococcal
conjugate vaccine a decade ago that all changed. It has exceeded all
expectations, making extraordinary public health contributions in those
countries where it is included as part of the national immunization program,”
said Dr Bernard Fritzell, Vice-President, International Scientific & Clinical
Affairs, Pfizer Vaccines.
Prevenar is widely regarded as one of public health’s greatest success
stories. However, there is significant work to be done to combat the changing
face of PD. Specifically, certain strains of pneumococcal bacteria not included
in Prevenar, such as 19A and 6A, have increased in prevalence, and are
frequently resistant to antibiotics.
Dr Fritzell added that in response to this epidemiologic shift, Pfizer
developed the 13-valent pneumococcal conjugate vaccine, to help provide coverage
against even more disease-causing serotypes. PCV-13 contains the seven serotypes
included in Prevenar plus six additional serotypes, including 19A, 6A, and 3.
Together, these 13 serotypes are the most prevalent invasive-disease causing
serotypes threatening infants and young children worldwide today.
“In light of the PD burden in Asia coupled with the emergence of drug
resistant strains, countries throughout Asia should consider inclusion of the
broadest coverage pneumococcal conjugate vaccine in their national immunization
schedules an urgent public health priority,” said Dato' Dr Musa Mohd Nordin, a
leading Malaysian paediatrician, who chaired the press conference.
About Pneumococcal Disease
Pneumococcal disease is complex and describes a group of illnesses caused by
the bacterium Streptococcus pneumoniae and includes invasive infections such as
bacteremia/sepsis and meningitis, as well as non-invasive disease including
pneumonia and acute otitis media.
In Asia, approximately one child dies every two minutes from pneumococcal
disease. Southeast Asia reports the highest number of PD cases (5,480,000) for
children under 5 years while deaths resulting from PD amount to 187,000 for the
same region.
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World Meningitis Day – a beginning of the end for meningitis (Apr 24 2011)
Karachi, April 24, 2011: World Meningitis Day is globally observed on April 24, the entire healthcare community comes together to continue their efforts to eradicate this deadly disease and to save millions of children worldwide.
Meningitis refers to an inflammation of the membranes surrounding the spinal cord and brain, known as the meninges, and is most commonly the result of a viral or bacterial infection. While viral meningitis generally clears up without specific treatment, bacterial meningitis is a far more serious infection that can cause severe brain damage and, if untreated, can lead to death in half of all reported cases.
Even with prompt, appropriate treatment, the consequences of bacterial meningitis can be extremely severe. Although, the disease is equally common in infants and adults, the mortality rates in infants are observed to be much higher. For children up to 5 years, the broadest coverage pneumococcal conjugate vaccine – PCV13 – is now available and is used widely to decrease the burden of this disease.
President of Pakistan Pediatric Association (PPA), Dr. Amir Mohammad Jogezai stresses the need for prevention of this disease, “The use of vaccines helps prevent a substantial portion of meningitis deaths in Pakistan”.
The symptoms for Meningitis mostly are sudden onset of fever, headache, stiff neck, nausea and vomiting, light sensitivity, as well as altered consciousness. Bacterial meningitis is most often caused by several types of bacteria, but the most common three are Streptococcus pneumoniae, Neisseria meningitides and Haemophilus influenzae type b.
Meningitis can best be avoided through vaccination, which is available, and has played a major role in tackling the gravity of this disease.
About World Meningitis Day
World Meningitis Day is globally observed on April 24, and is dedicated to raising disease awareness, underscoring the importance of prevention through vaccination and improving support for those dealing with the potentially devastating consequences of the disease.
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Pfizer publication selected for ‘The Book as Art’ exhibit (Mar 7 2011)
Karachi, March 7, 2011: ‘A world without smoking: One picture is worth a thousand words’ – a recently launched publication written by noted author on art in Pakistan, Marjorie Husain – is selected to be a part of the exhibition, ‘The Book as Art’ organized by the Indus Valley School and Gallery.
The selection of the book is done for its novel appeal in creating public awareness against smoking and tobacco abuse whilst combining aspects of art and power of the written word. ‘Art is a very powerful vehicle in addressing social issues and bringing winds of change,’ says Marjorie Husain. ‘It is a book that carries the work of young art students from schools, conveying strong messages through their beautiful creations.’
The book will join racks with Marjorie Husain’s many other books on art profiling works of some great Pakistani artists and the first ever regulated textbook on art, ‘Aspects of Art’ by OUP – all of which are included in this exhibition. “This is a momentous occasion for Pfizer Pakistan as it would be for any other company. We highly value this selection, commend the support of Marjorie and other artists who helped in this project and commit to furthering our projects in general public awareness and disease prevention,” says Iqbal Bengali, Country Manager for Pfizer Pakistan.
This publication launched to the public at Indus Valley Gallery just days before ‘The Book as Art’ exhibition opened and encapsulates work of around 57 students who were selected from an anti-smoking poster competition on the theme of ‘A world without smoking’ in 2010.
‘A world without smoking’ is an international campaign originating from The International Union against Cancer (UICC). Pfizer Pakistan took the initiative in 2009 to spread awareness regarding the adverse effects of smoking by designing projects targeting tobacco control and anti-smoking. A part of this campaign was to raise awareness amongst school going students and teenagers. Pfizer aims to distribute this book amongst schools, art institutes, hospitals and other corporate sector outlets.
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A World Without Smoking’; Pfizer launches book (Feb 28 2011)
Karachi, February 28, 2011: An anti-smoking coffee-table book ‘A World Without Smoking: One Picture Is Worth A Thousand Words’, by Marjorie Husain was launched at the Indus Valley Art Gallery today. The book is supported by Pfizer Pakistan – a leading multinational pharmaceutical company in the country – to further its corporate commitments towards anti-smoking and tobacco control initiatives. Pfizer globally supports tobacco and cancer control initiatives under the umbrella of Global Health Partnerships.
The book is an amalgamation of anti-smoking posters that have been developed by school-going children, with an artistic description given by the author. “The book beautifully showcases the work students undertook to express their opinions with originality”, stated Marjorie Husain, the author of the book. “The anti-smoking concept was introduced to create awareness and to enlist the support of the students to inform their peers as well as adults”, she said.
‘A world without smoking’ is an international campaign originating from The International Union against Cancer (UICC). Pfizer Pakistan took the initiative in 2009 to spread awareness regarding the adverse effects of smoking by designing projects targeting tobacco control and anti-smoking. A part of this campaign was to raise awareness amongst school going students and teenagers and a poster competition was held among various school children in 2010. An exhibition followed this competition, “The idea focused on generating interest amongst school-going children, as most smokers take up smoking in their teens”, stated Ahmer Ashraf, Head of Public Affairs, Pfizer Pakistan. “The competition culminated into an exhibition of these posters and the book is a documentation of the efforts of these children in conveying a strong, smoke-free message to all of us.”
Also present at this occasion, Prof Javaid A. Khan, chairperson of the National Alliance for Tobacco Control, stated, “Pakistan has one of the highest population of underage smokers and an estimated 100,000 people lose their lives each year due to smoking and tobacco related complications. We need to continue our drive against smoking to secure a healthy future for our children”. Pfizer plans to spread the anti-smoking message amongst the public through this book, and aims to continue such initiatives to work for the general well-being and awareness of the society.
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Pfizer holds Photo Exhibit and Calendar Launch (Jan 15 2011)
Karachi, January 15, 2011:
A photo exhibition by some young and established names in the field of
photography opens at the Indus Valley Art Gallery today. The exhibition is
organized by Pfizer Pakistan – a leading multinational pharmaceutical company in
the country – to showcase select photographs focusing on the corporate
commitments. The photographs by these artists promote the vision of a healthier
Pakistan and are featured in the Corporate Calendar 2011 – also launched at the
same occasion.
The
photographers featured in the exhibition include Ayaz Anis Khan, Kohi Marri,
Maliha Rao, Nariman Ansari, Nubain Ali and Yousuf Bashir Qureshi.
Country
Manager, Pfizer Pakistan, Iqbal Bengali stressed the need to address issues
related to general public interest including disease awareness campaigns and to
show responsibility as an active community member, “Through such initiatives, we
aim to highlight our commitments for the general health and well-being of the
community. The photographs exhibited today, and in our corporate calendar for
2011, depict our vision, which is working together for a healthier Pakistan.”
The
select photographs encompassed various areas that the photographers have
expressed through their artistic works. The themes revolved around issues
carrying social impact such as tobacco control and smoking, efforts for flood
relief and rehabilitation, mother and child relationship, vaccination and
immunization, general health, and Pfizer’s patient access and assistance
programs.
“All
the photographers delivered great images – we did not put any boundaries on
their creativity. The idea is to engage community and unconventional
stakeholders to create bold partnerships and share with you what we are doing in
the field of health,” said Ahmer Ashraf, Head of the Public Affairs division.
The
photographers were acknowledged at the exhibition, with a brief discussion
regarding their artistic works.
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